Under the Influence: the Power of Incentives – A Conversation with Uri Gneezy

Unfortunately, this interview has been postponed due to illness.


Why does the number of blood donors decrease when you start paying them? How do you successfully stop smoking? Why would companies pay their employees to quit? Coming to Room for Discussion to answer all those questions and share his tricks on influencing your behaviour is Uri Gneezy.

As one of the world’s most influential behavioural economists, Mr Gneezy is the expert on making people do what we want them to do—from the Maasai tribe in Kenya to your average American guy-next-door. In his new book ‘Mixed Signals’, he uncovers the powers and pitfalls of offering people rewards to maximize happiness and wealth. Join us on June 20th, 13.00-14.00 for a discussion on what works and what doesn’t, and the ethics of influencing behaviour. Don’t miss out!

Room for Discussion is made possible by